SearchCap: AdWords reports, CTR data & Google Maps ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: AdWords reports, CTR data & Google Maps ads appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

Solar Impulse completes historic round-the-world trip

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A solar powered plane has landed in Abu Dhabi, completing a historic round-the-world trip with stops in India, Asia, Europe and North America.

“I've been waiting for this moment for 15 years,” said Solar Impulse chairman and pilot, Bertrand Piccard, in an impromptu speech on the tarmac shortly after landing.

“We should never accept the world to be polluted only because people are scared to think another way,” Piccard said.

The pre-dawn landing Tuesday by pilot Bertrand Piccard marks the end of an epic 25,000-mile (40,000-kilometer) journey. The plane made 16 stops, including in India, China, the U.S., Italy, Egypt and the United Arab Emirates - where it first took off.

I Need Your Help…

Do you know what my greatest accomplishment to date is?

I've been blogging for almost 10 years and spoke at hundreds of conferences. I've built a nice size following on social media, and I've even made a healthy income doing all of this. But that isn't what I am most proud of.

What I am most proud of is helping other people. From helping people generate more traffic to their sites to helping people accomplish their dreams and even showing a mom how she can make money from her bed-and-breakfast so she could support her family-helping others is my greatest accomplishment.

In the last couple of years, I decided I wanted to do even more to help others. So I partnered with two good friends of mine who share a similar vision: Jonas Koffler and Patrick Vlaskovits. To accomplish our vision of helping as many of you as possible, we decided to write a book.

Many of you have been bugging me to write one for years, but the timing wasn't right. I didn't want to write a book for the sake it. I wanted to create something that would empower others and help them accomplish their goals in life.

If you are wondering what the book is called…well, we decided to call it Hustle.

Here's what Hustle will teach you

Have you been feeling that life is tough, that it's hard to succeed when others have more money, a better degree, or more valuable connections?

Even if you don't like the cards you've been dealt, it doesn't mean you can't do better than someone who is privileged.

That's where the book comes into play. Packed with the knowledge we accumulated and tested throughout our business lives, Hustle will teach you:

• How to find your talents and make money doing what you love.


• How to succeed even if you don't have much money or education. This is especially useful if you are feeling stuck or trapped in a job you hate.


• How to increase your focus and productivity. Learn how to master and use the 10-minute rule so you can get more done in less time.


• How to be an entrepreneur. Hustle will teach you the three main skills you'll need.


• How to get more freedom in life. Whether you're an entrepreneur or work in a 9-5 job, learn easy ways to make more money.


• How to improve your luck. Do you think you're unlucky? Hustle will show you how to make more of your own luck every day!

Pre-order Hustle today

The good news is, you can now pre-order Hustle today. And if you decide to, I am going to offer you something you can't refuse.

If you pre-order 1 copy of my book, you'll receive:

an exclusive training video created by me that will teach you how to create a blog that generates a million visitors a month without spending a dollar on advertising. This training video, called “A Million Visitors a Month and Counting: How to Create a Blog That Doesn't Suck!”, contains:

• Data on what has worked for me as well as what has worked for all the top blogs I've consulted (Mashable, Gawker Media, TechCrunch, HuffingtonPost, etc.).


• Step-by-step instructions on how to start a blog, create content, and promote it.


• How to create and generate headlines people want to click on.


• How to consistently come up with blog topics to write about even if you are in a boring industry.


• How to promote your content even if you don't have a following online.


• The secret strategy I use to get mentioned on sites such as Forbes, Entrepreneur, Huffington Post, Inc. Magazine, FastCompany, etc.


• How to rank your blog posts in Google without spending money on links or using any blackhat techniques.

Click here to pre-order 1 copy, then email your receipt to hustle@neilpatel.com with “Preorder #1” in the subject.

If you pre-order 5 copies of my book, you'll receive: 

the training video described above as well as a training video called “7 Advanced SEO Hacks That'll Double Your Traffic.” In this training video, you'll learn how to:

1. Hijack traffic from the number 1 spot – even if you don't rank at number 1, it doesn't mean you can't take some of the top-ranked sites' search traffic.


2. Dominate competitive terms – I will teach you how I rank for terms such as “online marketing” and how you can too. Just don't use this technique to compete with me.


3. Get links from high domain authority sites – I'll show you how to build links the ethical way.


4. Achieve the perfect site architecture – your on-page SEO has a huge impact on rankings. Most people get it wrong, but with this training video, you won't.


5. Expand internationally – people take this for granted, but it's so effective that I've already expanded to Germany, Brazil, and Italy.


6. Grow your social media influence – a key part to succeeding in SEO is having a big social following. I will teach you how to build one without spending money. This strategy helps me get upwards of 80,000 visitors a month just from Facebook.


7. Hack number 7?… – this is my favorite hack, and you'll have to wait to see what it is.

Click here to pre-order 5 copies, then email your receipt to hustle@neilpatel.com with “Preorder #2” in the subject.

If you pre-order 20 copies of my book, you'll receive:

both the blogging and SEO training video courses I described above, plus a 30-minute call with me.

I usually don't offer phone consulting, but when I do, I typically charge $5,000 an hour.

Considering you can get a 30-minute phone call with me by buying 20 books, that's a really good deal. We can discuss anything you want on the call. From entrepreneurship to marketing and helping you with your business, I can discuss whatever you want.

Click here to pre-order 20 copies, then email your receipt to hustle@neilpatel.com with “Preorder #3” in the subject.

If you pre-order 50 copies of my book, you'll receive:

the blogging and SEO training video courses I described above, plus an analysis of your business and what you need to do in order to grow it faster.

Here's how it works:

You send me any information about your business you are comfortable sharing; I'll personally analyze your site; we will hop on an hour-long phone call; and I will share every single change I would make if I were running your business to grow it faster.

This, of course, is the most expensive option, but it's also the best value as I don't really offer this unless you are a Fortune 500 company. My consulting rates start in the 6 figures per month. But you can get my personal help now by just pre-ordering 50 books.

Click here to pre-order 50 copies, then email your receipt to hustle@neilpatel.com with “Preorder #4” in the subject.

** You may have to place 2 orders of 25 to purchase 50 copies as Amazon doesn't let you purchase 50 books in 1 order.

How to redeem your offer?

You can pre-order your books on Amazon or Barnes & Noble. Whether you buy the digital version or the physical book, you can redeem the offers above. In certain countries, the digital version won't be available. In that case, some of you will have only the physical book option.

Once you make your purchase, email me a copy of your receipt at hustle@neilpatel.com, and I will give you your bonuses.

Conclusion

I hope you pre-order your copy of Hustle. I've been working on it for over a year, and a lot of the lessons I've learned in life and in business are in the book. Even if the book isn't a good fit for you, it would help me a lot if you shared it on the social web.

I've never released a book before, and I want to ensure this one is a success. Anything you can do to help would really mean a lot to me.

UK firm powers 49,000 homes through solar energy in Nigeria

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The United Kingdom's Department for International Development, UKAID, in a bid to increase electricity supply in Nigeria, has provided solar energy to 49,000 homes within the Nation.

According to the agency in charge of the programme in Nigeria 'SolarNigeria', the funds from the UK DFID will be used to scale the market for solar home lighting and power across the Nigeria through to 2020.

This initiative is considered as an innovative programme that will help solar suppliers and financiers in Nigeria to scale up and allow households to access this equipment on full commercial terms. It has also approved additional N4, 75 billion for the programme to help scale the market for solar home lighting and power in Nigeria through to 2020.

The Advantages Of Solar LED Lights

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Supplanting your energy source and picking vitality lessening lighting choices can have an immense effect to your expenses and even offer you solid lighting particularly for your open air needs. There are such a large number of lighting options and sunlight based LED lights are a portion of as well as can be expected pick. This is on the grounds that they are financially savvy, as well as don't require an excess of vitality to serve your necessities. Sun based LED lights use assets at an abnormal state, making them exceptionally useful when utilized as a part of various sources. You remain to appreciate various advantages when you select these lights for your utilization and they incorporate the accompanying.

1. Driven enlightenments are more viable

This is on account of the lights produce directional light bars superior to anything fluorescents. The lights likewise have low lumen yield appraisals making them perfect alternatives for open air light applications. Their aspect makes them very dependable notwithstanding amid dim sky days.

2. Sun powered LED lights have upgraded effectiveness

LEDs and sun powered cells share loads of attributes like they both require adjusting and sorting for execution to be upgraded. Sun powered LED lights need to adjust resistors since they are all around designed. They enhance light levels and current streams and this enormously enhances the general framework effectiveness.

3. They can be calibrated to address client issues

They are programmable and can be calibrated not at all like their ordinary lighting partners. They won't just convey the light where it is required, however will likewise convey at once and levels that are required. This has diminished the sun oriented board size furthermore the battery limit by a colossal rate. You can choose a lighting profile that works for your application. You can likewise have custom profiles introduced to coordinate your undertaking nature and size when utilizing sun based LED lights.

4. You will appreciate developed battery runtime

Most galaxies today have tended to battery drops that are normal with the frameworks. When you pick a sunlight based LED light that is deliberately organized, you will appreciate highlights tending to framework cost, siting issues and board size to ensure that your definite needs are fulfilled. At the point when the framework operation is guided by the precise needs, you have nearby, then you can make certain to appreciate expanded run time of the battery making them entirely dependable.

5. You show signs of improvement execution even in icy climate

Sun powered LED lights and sunlight based cells offer enhanced execution, effectiveness and even lifetime administration amid colder temperatures, making them profitable contrasted with other light sorts whose lifetime and execution drop amid colder atmospheres like DC fluorescent. A sun based LED light can last up to ten times longer as DC fluorescent in these frosty situations making it more dependable.

Sun powered LED lights come in various styles and outlines and in addition sizes, making it workable for you to pick the lights that are most suited for your open air needs. It begins by considering the lighting prerequisites you have in your space before then selecting the best lights.

Sun based LED lights are unquestionably worthwhile yet you should likewise guarantee that you get your lights from dependable sources to appreciate all the advantages.

Could Libya become the world's solar power leader?

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Another study by Nottingham Trent University recommends Libya may deliver very nearly seven times more power from sun oriented vitality than oil every day.

Libya is situated in North Africa along the Tropic of Cancer. This area gives abundant daylight for the duration of the day. Libya's atmosphere incorporate couple of shady days, further expanding their potential sunlight based yield if created.

As of now, Libya produces 1.4 million barrels of oil for every day. The study gauges Libya could create what might as well be called 7 million barrels of oil for every day by creating 0.01 percent of the desert scene into a sun based homestead.

On the off chance that appropriately saddled, Libya could turn into a worldwide pioneer in sun oriented force generation, trading power to different countries. Interest in sun based innovation and force plants today could push Libya towards a vitality future no more subject to fossil powers. Such advance could turn into a case to other creating countries.

3 Types of PV Inverters

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PV inverters (additionally called sunlight based inverters) are intended to change over direct present (DC) into exchanging current (AC). There are three noteworthy sorts of PV inverters however each assumes a comparative part of exchanging a charge to power utility frameworks and home machines. One negative of the inverters is the much shorter lifespan contrasted with the genuine sunlight based boards. This implies it is important to introduce another inverter when expected to guarantee the nearby planetary group can keep running at full limit.

Here are the 3 sorts of PV inverters:

Remain solitary

The remain solitary inverters are an autonomous bit of hardware since it doesn't should be associated specifically to the sunlight based board setup. This sort of inverter can draw its wellspring of force from one or more batteries which are energized through a sun powered driving unit or option vitality sources, for example, wind turbines, hydro turbines, or motor generators. A noteworthy positive about this remain solitary framework is not being influenced by power cuts since it is totally separate from the principle control matrix.

This kind of inverter is more down to earth for the off-framework sun powered cluster units. A reasonable use for these inverters is the versatile sun powered chargers that are utilized for water pumps, phones, tablets, and auto batteries. Additionally, this setup is likewise favored by those that desire to live in remote ranges that aren't adjusted by the vitality organizations.

Network Tie

The network tie inverter is the right decision in circumstances where the home sun based establishment is associated specifically to the nearby power lattice. This kind of inverter is the favored decision for property proprietors that desire to profit by net metering and the most mainstream in urban ranges since it is more financially savvy to introduce because of not requiring a different battery. Also, this setup should be associated with the home electric meter to ensure the electric organization knows about the aggregate sum of vitality that you have possessed the capacity to deliver.

Battery Backup

The battery reinforcement inverters are favored on the multi-practical sun powered setups and any of direct current delivered gets sent first to a battery. The put away power in the battery is then gone to the inverter that can change over the vitality into the favored current. Additionally, once the battery is completely charged the overabundance coordinate current is put away and went to the neighborhood network. This kind of inverter is by and large a mix of the remain solitary and network tie framework and is a very solid alternative that can possibly create cash on account of the measure of vitality went to the neighborhood control lattice.